
11 Valentine’s advertising insights
11 advertising insights for Valentine’s day The team at Adroll shared this infographic to see where the money goes on Valentine’s day.

Agile marketing essentials
Discover the 4 key ingredients of agile marketing. Agile marketing is the ability to move fast, anticipate and react to customers’ needs and socially
Specialist social media
Discover specialist social media platforms. Mainstream social media include Facebook, Instagram and Twitter and we are seeing several specialist social media platforms gain some traction. Specialist
4 ways to use Virtual Reality for Business
Courtesy of AUDI AG The greatest change in the digital business world is virtual reality (VR). Digital transformation has changed everything and for budding and
How to gain subscribers on Snapchat
Discover how to gain subscribers on Snap. Snapchat, now known as Snap, has 150 million subscribers, mainly younger people (Generation C – the ‘C’ is

Contact centre adopts verbal content analytics
Homeserve runs major contact centres helping people with domestic appliance issue (when your washing machines stops working, you call for an engineer, if you have

2017 social media map
Discover the 2017 social media map. Each year Overdrive have been producing social media maps. Typically, they are released mid-year and show the evolution of

There’s no place like phone
Read more about mobile phone usage in Ireland. Deloitte conducted the first Global Mobile Consumer Survey of the Irish market. The aim was to gain insight
Social customer service
Here’s how social media is being used as a customer service platform. Unhappy with a company? No response? Social media is often used as a
Augmented Reality for business
Augmented reality and how this will translate into benefits for business Background to Augmented Reality Augmented Reality starting gaining attention in Google in 2009 and
Online giveaways and competitions
Online giveaways and competitions, are they worth it? Sometimes you open up Twitter and all you can see are retweeted online giveaways and competitions. Your
Social media facts #infographic
The team at Skilled.co have sent us this infographic containing essential facts on social media. Presented by Skilled.co http://rpc.technorati.com/rpc/ping
5 reasons to blog
Is blogging beneficial for business? Blogs are everywhere these days. With the latest fashion and lifestyle bloggers snapping up incredible deals and sponsorships, blogging has
Content Audit – how and why
Why a Content Audit Should be an Essential Part of Your Marketing Strategy The cornerstone of any content marketing strategy should be a regular content
HeadzUpBusiness Social Media Conference
Presentations from the #HeadzUpBusiness Social Media conference. Tweeting for Business from University of Derby 20 ways to use LinkedIn for business from University of Derby
Online Marketing Metrics
Understand online marketing metrics. Marketing metrics and where traffic comes from are issues that are becoming part of a marketer’s everyday job, yet there are
The multiplatform majority – are you ready to engage?
The majority of customers are now using multiple platforms. From mobile to tablets, watches to desktops, if your business is focused on capturing the millennial
Social media errors to avoid
Social media can generate unexpected results, especially towards the holiday season. You have a plan or an idea and sometimes we get it wrong and
5 tips for effective email subject lines
Email works. Especially when using an effective subject line, to an existing audience. Discover the 5 tips for effective email subject lines as email is
Artificial intelligence used to analyze online opinions to determine most popular ecommerce site
Artificial Intelligence company Aspectiva, which analyzes user-generated content UGC from across the web to generate insights for retailers and shoppers, applied its technology to determine
Social media as a customer service platform
Social media can be a useful customer service platform, when used well. Social media has been used as a customer service platform by several companies,
Online communities – Facebook
Discover how online Facebook communities work. Facebook marketing has become a popular digital marketing strategy among small businesses, but there are some pitfalls. Here are
How to Grow Followers on Instagram
Discover how to grow followers on Instagram. In a world before social media, budding entrepreneurs could focus on word of mouth and other micro
How to use infographics in B2B
Infographics convey complex B2B messages in moments. How did infographics start? Infographics pre-date the internet by a significant amount, having been used by even Florence
Online deal marketplaces
Read more about online deal marketplaces and how they work. Many businesses use online deal marketplaces to promote their business and to increase their customer
Advertising with Snapchat
Read more about Snapchat ad options. Advertising with Snapchat is becoming more popular with sponsored lens options and geofilters. Discover what these are with some
Airbnb – 3 steps to success
Top 3 reasons Airbnb has been so successful. Airbnb is an online platform allowing people to rent their living space to visitors. It follows many
Podcasts for business
How to use podcasts for business. Podcasts are a useful online marketing tool for business. Podcasts are a cost-effective addition to the digital marketing mix
Short-form content essentials
Discover short-form content. Short-form content uses concise wording to quickly convey a message to readers and tends to be less than 1000 words in length.
Twitter chat for business
Read about Twitter chat for business. 3 Ways to use Twitter chat as a useful business tool Having a social media presence is now commonplace

11 Valentine’s advertising insights
11 advertising insights for Valentine’s day The team at Adroll shared this infographic to see where the money goes on Valentine’s day.

Agile marketing essentials
Discover the 4 key ingredients of agile marketing. Agile marketing is the ability to move fast, anticipate and react to customers’ needs and socially
Specialist social media
Discover specialist social media platforms. Mainstream social media include Facebook, Instagram and Twitter and we are seeing several specialist social media platforms gain some traction. Specialist
4 ways to use Virtual Reality for Business
Courtesy of AUDI AG The greatest change in the digital business world is virtual reality (VR). Digital transformation has changed everything and for budding and
How to gain subscribers on Snapchat
Discover how to gain subscribers on Snap. Snapchat, now known as Snap, has 150 million subscribers, mainly younger people (Generation C – the ‘C’ is

Contact centre adopts verbal content analytics
Homeserve runs major contact centres helping people with domestic appliance issue (when your washing machines stops working, you call for an engineer, if you have

2017 social media map
Discover the 2017 social media map. Each year Overdrive have been producing social media maps. Typically, they are released mid-year and show the evolution of

There’s no place like phone
Read more about mobile phone usage in Ireland. Deloitte conducted the first Global Mobile Consumer Survey of the Irish market. The aim was to gain insight
Social customer service
Here’s how social media is being used as a customer service platform. Unhappy with a company? No response? Social media is often used as a
Augmented Reality for business
Augmented reality and how this will translate into benefits for business Background to Augmented Reality Augmented Reality starting gaining attention in Google in 2009 and
Online giveaways and competitions
Online giveaways and competitions, are they worth it? Sometimes you open up Twitter and all you can see are retweeted online giveaways and competitions. Your
Social media facts #infographic
The team at Skilled.co have sent us this infographic containing essential facts on social media. Presented by Skilled.co http://rpc.technorati.com/rpc/ping
5 reasons to blog
Is blogging beneficial for business? Blogs are everywhere these days. With the latest fashion and lifestyle bloggers snapping up incredible deals and sponsorships, blogging has
Content Audit – how and why
Why a Content Audit Should be an Essential Part of Your Marketing Strategy The cornerstone of any content marketing strategy should be a regular content
HeadzUpBusiness Social Media Conference
Presentations from the #HeadzUpBusiness Social Media conference. Tweeting for Business from University of Derby 20 ways to use LinkedIn for business from University of Derby
Online Marketing Metrics
Understand online marketing metrics. Marketing metrics and where traffic comes from are issues that are becoming part of a marketer’s everyday job, yet there are
The multiplatform majority – are you ready to engage?
The majority of customers are now using multiple platforms. From mobile to tablets, watches to desktops, if your business is focused on capturing the millennial
Social media errors to avoid
Social media can generate unexpected results, especially towards the holiday season. You have a plan or an idea and sometimes we get it wrong and
5 tips for effective email subject lines
Email works. Especially when using an effective subject line, to an existing audience. Discover the 5 tips for effective email subject lines as email is
Artificial intelligence used to analyze online opinions to determine most popular ecommerce site
Artificial Intelligence company Aspectiva, which analyzes user-generated content UGC from across the web to generate insights for retailers and shoppers, applied its technology to determine
Social media as a customer service platform
Social media can be a useful customer service platform, when used well. Social media has been used as a customer service platform by several companies,
Online communities – Facebook
Discover how online Facebook communities work. Facebook marketing has become a popular digital marketing strategy among small businesses, but there are some pitfalls. Here are
How to Grow Followers on Instagram
Discover how to grow followers on Instagram. In a world before social media, budding entrepreneurs could focus on word of mouth and other micro
How to use infographics in B2B
Infographics convey complex B2B messages in moments. How did infographics start? Infographics pre-date the internet by a significant amount, having been used by even Florence
Online deal marketplaces
Read more about online deal marketplaces and how they work. Many businesses use online deal marketplaces to promote their business and to increase their customer
Advertising with Snapchat
Read more about Snapchat ad options. Advertising with Snapchat is becoming more popular with sponsored lens options and geofilters. Discover what these are with some
Airbnb – 3 steps to success
Top 3 reasons Airbnb has been so successful. Airbnb is an online platform allowing people to rent their living space to visitors. It follows many
Podcasts for business
How to use podcasts for business. Podcasts are a useful online marketing tool for business. Podcasts are a cost-effective addition to the digital marketing mix
Short-form content essentials
Discover short-form content. Short-form content uses concise wording to quickly convey a message to readers and tends to be less than 1000 words in length.
Twitter chat for business
Read about Twitter chat for business. 3 Ways to use Twitter chat as a useful business tool Having a social media presence is now commonplace