The Digital Economy in Europe
The digital economy is gradually becoming essential to the fabric of everyday life. Information and communications technology affect people’s private and professional lives in a
Internet Use in the USA
The USA represents one of the world’s biggest online markets. In 2017, internet penetration reached 87.9%, with 286 million internet users in the country. While
Internet Use in Europe
Internet use affects people’s lives in a variety of ways and many aren’t immediately obvious. For instance, studies show that internet usage positively affects how
Internet Use in the UK
Like Europe, the Americas, and Australasia, the UK enjoys a high level of internet access across the country, although some regions have been slower to
The Rise of Dark Marketing
Dark marketing or ghost marketing relies on the fact that adverts that are highly relevant to a target audience are the ones that are the most
While Black Friday has gone global, Cyber Monday has remained North American
Discover the answer to ‘which online shopping event have you been waiting for this year?’ A survey conducted in November 2017 by One
Digital Citizenship and Life Online
Read more about Digital Citizenship and Life Online. The idea of digital citizenship emerged partly as a way of helping children and teenagers learn about internet
All I want for Christmas is my IP
How to get the Twitter handle you really want for Christmas. The John Lewis Christmas advertising campaigns have gained popularity each year since they
Digital Transformation failures
Digital Transformation failures and what you can learn from them. In the digital age, organisations that are unable to achieve a successful transformation are losing
Creative Common Licenses decoded
No Costs but Regulations – A Closer Look at Creative Common Licenses I’ve written about image rights before and Jonathan Appleby from Copytrack
Blockchain and its Future for Business
Discover Blockchain and its Future for Business The Blockchain platform is the world’s leading digital asset management software. While its usefulness for the management of
GDPR and Subject Access Requests (SARs)
On 25 May 2018 new legislation, the General Data Protection Act is launched. But what does this mean for business? Exonar a provider of General
Successful Examples of Digital Transformation
Discover successful Examples of Digital Transformation. Digital technology changes the world and the people in it. It changes the way people behave, and this in
Blockchain Company Combating Fake News Through Platform
Is blockchain technology the answer to finding truth in journalism? A duo from New Jersey thinks so and they’ve shared this post with me.
Artificial Intelligence at Work
Read more about Artificial Intelligence at Work Will automation and AI really kill the majority of the world’s jobs? While some believe that any
Major Changes to the Google Algorithm Since 2015
Since the launch of Google in 1988, the company has spent a massive amount resources on continually refining and improving its flagship product, Google Search.
How to manage Photo Theft
The photo is online and now at the danger of being used by anyone for free. Nowadays you have to expect that whenever you
Retail stores – what works
Shopping and different generations. Retail stores still matter. We may conduct more and more research online, but we still pop to the shops as
How to – editorial calendar
Learn how to build your online presence with an editorial calendar. 3 steps to create an editorial calendar We see many businesses put a
Social media vs PPC advertising
Read about the difference between social media vs PPC advertising What’s the difference between social media adverts and PPC? There’s a time and a
Speech recognition and conversational commerce
Discover the emerging conversational commerce. Alexa play some relaxing music! You might have noticed the increase in speech recognition systems. Whether it’s Siri, Cortana,
Email marketing – key statistics
Email marketing – key statistics The team at Every Cloud have created ‘The Giant Email Marketing Statistics Guide’ which has recognised that email has a
WhatsApp for business
Consider how to use Whatsapp for business. Whatsapp launched in 2010 as an alternative to paid-for text messaging. Initially users simply shared their status: Available,
Digital lacking in the boardroom
Digital strategies are still not widely adopted in the boardroom. A new report by Acquia, a company that designs ‘digital experiences’ (interactive websites) has researched
Niche social networks
Discover niche social networks. If you think all activity on social networking sites takes place on Twitter, Facebook, Instagram and LinkedIn, think again. There are
Artificial intelligence and cognitive computing
Read about artificial intelligence, machine learning and cognitive computing. Are artificial intelligence, machine learning and cognitive computing the same? Artificial intelligence (AI) embraces machine
Big data for business
Big data and what this means to business. From elections to supermarkets, big data is being used everywhere, rapidly changing how businesses engage with
UK top brands
Discover the surprising changes in the YouGov Brand Index. YouGov is a UK market research company which measures and explores different aspects of life
11 Valentine’s advertising insights
11 advertising insights for Valentine’s day The team at Adroll shared this infographic to see where the money goes on Valentine’s day.
Agile marketing essentials
Discover the 4 key ingredients of agile marketing. Agile marketing is the ability to move fast, anticipate and react to customers’ needs and socially
The Digital Economy in Europe
The digital economy is gradually becoming essential to the fabric of everyday life. Information and communications technology affect people’s private and professional lives in a
Internet Use in the USA
The USA represents one of the world’s biggest online markets. In 2017, internet penetration reached 87.9%, with 286 million internet users in the country. While
Internet Use in Europe
Internet use affects people’s lives in a variety of ways and many aren’t immediately obvious. For instance, studies show that internet usage positively affects how
Internet Use in the UK
Like Europe, the Americas, and Australasia, the UK enjoys a high level of internet access across the country, although some regions have been slower to
The Rise of Dark Marketing
Dark marketing or ghost marketing relies on the fact that adverts that are highly relevant to a target audience are the ones that are the most
While Black Friday has gone global, Cyber Monday has remained North American
Discover the answer to ‘which online shopping event have you been waiting for this year?’ A survey conducted in November 2017 by One
Digital Citizenship and Life Online
Read more about Digital Citizenship and Life Online. The idea of digital citizenship emerged partly as a way of helping children and teenagers learn about internet
All I want for Christmas is my IP
How to get the Twitter handle you really want for Christmas. The John Lewis Christmas advertising campaigns have gained popularity each year since they
Digital Transformation failures
Digital Transformation failures and what you can learn from them. In the digital age, organisations that are unable to achieve a successful transformation are losing
Creative Common Licenses decoded
No Costs but Regulations – A Closer Look at Creative Common Licenses I’ve written about image rights before and Jonathan Appleby from Copytrack
Blockchain and its Future for Business
Discover Blockchain and its Future for Business The Blockchain platform is the world’s leading digital asset management software. While its usefulness for the management of
GDPR and Subject Access Requests (SARs)
On 25 May 2018 new legislation, the General Data Protection Act is launched. But what does this mean for business? Exonar a provider of General
Successful Examples of Digital Transformation
Discover successful Examples of Digital Transformation. Digital technology changes the world and the people in it. It changes the way people behave, and this in
Blockchain Company Combating Fake News Through Platform
Is blockchain technology the answer to finding truth in journalism? A duo from New Jersey thinks so and they’ve shared this post with me.
Artificial Intelligence at Work
Read more about Artificial Intelligence at Work Will automation and AI really kill the majority of the world’s jobs? While some believe that any
Major Changes to the Google Algorithm Since 2015
Since the launch of Google in 1988, the company has spent a massive amount resources on continually refining and improving its flagship product, Google Search.
How to manage Photo Theft
The photo is online and now at the danger of being used by anyone for free. Nowadays you have to expect that whenever you
Retail stores – what works
Shopping and different generations. Retail stores still matter. We may conduct more and more research online, but we still pop to the shops as
How to – editorial calendar
Learn how to build your online presence with an editorial calendar. 3 steps to create an editorial calendar We see many businesses put a
Social media vs PPC advertising
Read about the difference between social media vs PPC advertising What’s the difference between social media adverts and PPC? There’s a time and a
Speech recognition and conversational commerce
Discover the emerging conversational commerce. Alexa play some relaxing music! You might have noticed the increase in speech recognition systems. Whether it’s Siri, Cortana,
Email marketing – key statistics
Email marketing – key statistics The team at Every Cloud have created ‘The Giant Email Marketing Statistics Guide’ which has recognised that email has a
WhatsApp for business
Consider how to use Whatsapp for business. Whatsapp launched in 2010 as an alternative to paid-for text messaging. Initially users simply shared their status: Available,
Digital lacking in the boardroom
Digital strategies are still not widely adopted in the boardroom. A new report by Acquia, a company that designs ‘digital experiences’ (interactive websites) has researched
Niche social networks
Discover niche social networks. If you think all activity on social networking sites takes place on Twitter, Facebook, Instagram and LinkedIn, think again. There are
Artificial intelligence and cognitive computing
Read about artificial intelligence, machine learning and cognitive computing. Are artificial intelligence, machine learning and cognitive computing the same? Artificial intelligence (AI) embraces machine
Big data for business
Big data and what this means to business. From elections to supermarkets, big data is being used everywhere, rapidly changing how businesses engage with
UK top brands
Discover the surprising changes in the YouGov Brand Index. YouGov is a UK market research company which measures and explores different aspects of life
11 Valentine’s advertising insights
11 advertising insights for Valentine’s day The team at Adroll shared this infographic to see where the money goes on Valentine’s day.
Agile marketing essentials
Discover the 4 key ingredients of agile marketing. Agile marketing is the ability to move fast, anticipate and react to customers’ needs and socially